Business

octopus patrons
Calling all businesses! This is your opportunity to be a part of Octopus Ahoy! in what will be the public art event of 2020.

Business

We invite your company, your employees and your customers to be inspired, get imaginative and celebrate the creativity of Essex and beyond, to join in the celebration of the 400 years since the journey of the Mayflower from Harwich.

For 10 weeks in the summer of 2020, streets, parks and open spaces throughout Essex will be taken over by some unusual visitors… it will be an octopus extravaganza!

“As a local business we were thrilled to be invited to become an octopus patron and be part of the exciting Octopus Ahoy! Project for 2020. We can’t wait to choose our sculpture design and to see ours, as well as all the others, decorating the local area. Giving something back for everyone to enjoy along the trail, which will be both of economic benefit to all as well as some fun along the way”

Planet 14 Landscapes

Octopus Ahoy! will:

Engage local professional artists, community groups and schools and celebrate the creativity of the local area
Attract regional and national visitors to the region through targeted marketing and public relations campaigns
Encourage local residents to become a ‘tourist in their town’
Increase awareness, footfall and ultimately visitor spend in the host locations and geographical area
Be the county’s highest profile event in summer 2020

How does it work?

Businesses, community groups, education establishments and individuals are invited to sponsor an octopus sculpture
Local artists then decorate each sculpture creating a unique work of art
The octopus sculptures are displayed around the local area for 10 weeks during the summer 2020
The octopus sculptures appear together in Harwich in September for a farewell tour
At the end of the event, each octopus is sold at a high profile auction and the proceeds donated to charity

Why should I be involved?

Raise awareness of your company/organisation/group
Showcase and bring mass footfall to your latest development, place of business, local community
Associate your company with a design from one member of the region’s wealth of artistic talent and support the local creative sector
Support your local charities and fulfil your organisation’s goals for corporate social responsibility
Use this exciting opportunity to showcase your own corporate creativity and engage your staff, customers and associates in your specially designed octopus
Benefit from an association with your own unique ‘feel good’ stories in the media, internal communications and trade publications
Play an important part in animating the area and creating an unforgettable atmosphere

Sponsorship opportunities

To encourage full participation in Octopus Ahoy! the sponsorship opportunities have been keenly costed at:

£5,000 + VAT

The fee is inclusive of:

Artist Design

Marketing activities

Sponsorship Management

Construction of sculpture

All operational costs such as logistics, public liability, artist fee and installation.

What you will receive…

Acknowledgement

  • Rights to title for PR and advertising use: Octopus Ahoy! in celebration of Mayflower 400

Sculpture/Art Exhibit

  • One individually designed and created octopus sculpture – chosen from a portfolio of designs submitted by professional artists
  • Octopus located in a high profile town centre location throughout 10 weeks of event

Branding

  • Acknowledgement of sponsorship on base of octopus
  • Logo acknowledgement on website, hyperlinks
  • Text acknowledgement on Trail Map (est 50,000 copies)
  • Text acknowledgement on souvenir guide (est 5,000 copies)

Hospitality and Networking

  • Invitation to official launch event
  • Invitation to business reception
  • Invitation to Sponsor Meets Artist event at the new Harwich Esplanade and pick the artist for your octopus
  • Invitations to charity auction night
  • Five official souvenir guides

PR and Media

  • Your company’s involvement will be promoted through press and media communications wherever relevant
  • Opportunity to create your own media stories around the octopus
  • Priority on advertising space in the official souvenir guide

Account Management

  • Account management from a team experienced in sponsorship, marketing and public relations

Fundraiser

  • Your octopus will feature in a charity auction following the event, to raise funds for many worthwhile Essex-based charities

When is it happening?

The short answer is now!
See our full timetable for businesses:

Timeline

 Opening business event
Angel Lounge at The Pier in Harwich
from 6-8pm
Wednesday 30th October 2019


Sponsor Meets Artist event
Thursday 13th February 2020


Public painting of sculptures at various locations
February-May 2020


Octopus Ahoy! hits the streets
Saturday 4th July-Saturday 12th September 2020


Farewell tour
Harwich
Saturday 12th September 2020

Sculpture Sponsors already on board

What Next?

If you would like to join the Octopus Ahoy! programme, or have any questions about any part of the event, we are more than happy to help!

For enquiries please contact the team at KAT Marketing on 01206 765544.